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The story of the flying pig

It was intended to make the newly founded company unmistakeably recognisable. The Stukenborg family quickly agreed that the future logo of the company should be directly related to the product it made. Many designs were considered and reconsidered until Mr. and Mrs. Stukenborg finally decided on the familiar pig. We have their daughter Barbara to thank for the fact that this pig now has wings. She was sitting at the kitchen table drawing pictures, when her eye happened to fall on the proposals for the future logo. She found the simple pig too boring and so she drew two wings on it. We shall leave the significance of these wings up to your imagination.

Thus, the Düringer Fleischkontor logo came to be, thanks to a child’s power of imagination.